Wednesday, September 16, 2020

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Victoria’s Secret Unveils Spring Campaign with Diverse Models

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Victoria’s Secret recently unveiled Body by Victoria and you’ll be surprised at how diverse the models are compared before.

The lingerie giant has been facing major criticisms for the last few years for featuring only young, thin, and cisgender ladies to model for their brand. Well, change has come and now they have cast new models who are noticeable older and curvier and even a transgender. There are also models that represent all colors.

The Body by Victoria spring campaign stars original Angels namely 49-year-old Daniela Pestova and 51-year-old Helena Christensen with the latter also being the campaign’s photographer. The two models first started working with VS in 1997.

Meanwhile, Valentina Sampaio is Victoria’s Secret first openly transgender model. Her photo showed her posing wearing matching black push-up bra and lace underwear. The Brazilian beauty was hired in August after the company’s former executive Ed Razek mentioned an offensive comment about trans models. In 2008, he said he didn’t feel the need to hire trans people for the annual Victoria’s Secret Fashion Show because, for him, the show is a fantasy. He apologized for his comments afterward.

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Other models to look out for are Candice Huffine and Solange van Doorn who are known for being plus-sized. The latter isn’t new to modeling because she already posed for SKIMS by Kim Kardashian and Savage x Fenty by Rihanna.

Other models included in the campaign are Barbara Palvin, Romee Strijd, Joan Smalls, Jasmine Tookes, and Lais Ribiero.

Last year, Victoria’s Secret Fashion Show was canceled and after that, their sales slumped and the lingerie giant was accused of sexual harassment and was even linked with the late Jeffrey Epstein who was a convicted pedophile.

They were also criticized for including Barbara Palvin into their lineup whom critics blasted for not representing a traditional Victoria’s Secret model because of her curvier figure. In addition, the company also included Lorena Duran who refers to herself as curvy or plus size. However, many criticized her as well for being “not even a little bit big”.

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Victoria’s Secret already said goodbye to its former leaders, CEO Les Wexner and CMO Ed Razek. The company has a new casting strategy but it’s yet to be seen if these new changes can win back or gain more fans.

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